The Concept Car (concept vehicle: show vehicle and a prototype is a car made to showcase new styling and/or new technology) is one of the most intriguing aspects of the automotive industry. It’s a peek into what automotive engineers believe the future will look like. And I think that’s pretty darn cool. Here is Toyota’s latest offering: the Toyota S-FR. One downside? For now the S-FR is a concept vehicle meant for our friends in Japan. But according to Jalopnik, if the S-FR goes into production and comes to the US, there are stirrings that this little firecracker will be a massive steal–price point starting around $15,000-$18,000!! Let me know what you think of the S-FR. Keep scrolling for more pictures!